The ViziaPlays solution consists of two software applications: ViziaPlays Game and ViziaPlays Back-office. The first application represents a 2.5D mobile video game that consumers can download to their Smartphones from Google Play and App Store. When the user downloads the mobile game to his smartphone, he can launch it and play. The ViziaPlays Game allows users to visit and explore your online store.
The second software application constitutes the back office, an intuitive and user-friendly user interface, from which you configure and manage your mobile application as well as modify certain elements of the game. The back office is nothing less than the administration tool of the game application. This is a sensitive part that should only be known to you and your team. It allows you to remotely manage the elements of the game. To access the back-office, all you have to do is to download the ViziaPlays Back-office and install it on your computer.
The ViziaPlays solution uses various data for its functioning. The data is stored in a database used by two aforementioned applications. The database is located on a dedicated server. Both the database and the server are protected.
The environment in which the game takes place includes several points of interest as well as other shops. In the game, a salesperson and a customer are represented by playable characters. The character that embodies the customer is able to navigate in all directions to explore the store and the products. It can interact with different objects including the products. The Interaction with the products is done with a single click to view detailed information related to the products and/or access the web page where the customer can make the purchase. The objective of the game is to explore the store and the universe of the brand as well as search for store artefacts and valuable items that are hidden in certain areas of the store. The valuable objects are represented by items with a certain consumer value for customers. Among the valuable objects there are discounts applied to the certain products, various rewards or small gifts. As for shop artefacts, they allow you to discover the history of the shop and advance in the game.